Branding is more than just paying attention to logo design, colour palette and other aesthetics. A good visual identity promotes recognition and makes your brand memorable – but a powerful brand positioning strategy will set your business apart from the rest. This would include understanding who your customers are, how to deliver them meaningful experiences, earn their trust, solidify a long-term relationship and turn them into brand ambassadors.
With so many brands competing for attention, if you are not distinctive and authentic you will soon be forgotten. Branding has become very expansive as the number of times customers come in contact with your brand – before, during and after their purchase – has increased exponentially.
86% of consumers prefer an authentic and honest brand personality on social networks.
We aim to intelligently communicate your strengths and values across all your promotional content to spark a genuine, emotional connection with your ideal customers. Once the research and strategy are completed, our super-creative team at Next Wavelength begins to design eye-catching visuals that will make your competitors jealous.
From fresh looking brand identities and corporate logos to full blown responsive websites, landing pages, web apps and digital creative, Next Wavelength does it all. Our in-house copywriters set the brand tone and write persuasive copy and tailored taglines that raises top-of-mind awareness and increases revenue.
- Brand Positioning Strategy & Research
- Brand Messaging & Positioning
- Brand Guidelines & Personality
- Tailored Taglines
- Visual Identity
- Logo Design
- Brand Collateral
Branding humanises your business, conveys trust and stability and lends it a voice that your customers remember you by.
Let’s bring your brand to life!