While SEO is a long-term play, PPC Advertising helps you acquire new customers faster from search engines such as Google and Amazon or via ads on Facebook, LinkedIn, and Twitter. It is important to make sure your ad spend goes toward clicks that actually convert into conversions and that your cost per conversion (CPC) is not higher than the value of your customers. Paid advertising is all about creating a revenue-generating machine for your company.
It might appear easy at first but it takes years of experience to optimise it for conversions. It requires extensive graphic design proficiency, copywriting skills, and expertise in various social media platforms. Unless you are fully trained in running a PPC campaign, you should outsource it to experts.
50% of customers landing on an ecommerce website from PPC ad campaigns are more likely to purchase products.
That’s where Next Wavelength comes in. If you’re getting minimal returns on PPC ads or don’t know how to manage your efforts properly, our team can fix that. From optimising your display ads to setting up the entire paid retargeting campaign, we’ll convince your visitors to fully convert – both to the sale and to your brand.
We never use a cookie-cutter approach – we develop a customised social media strategy that’s tailored to your business. We’ll start by understanding your brand messaging, business goals, USPs, and KPIs. We’ll then create a baseline social audit of your current performance and then combine the right messaging, platforms, search phrases, and content to drive leads and sales.
- Paid search
- Facebook, Instagram, Google, LinkedIn, Twitter Ads
- A/B Testing
- Ad Copy/Creative
- Weekly and Monthly reports
Ready to engage with your customers and grow a steady stream of qualified traffic to your website?
Let’s get together and increase your PPC profitability.